
Up To Speed magazine
Keeping you up-to-date on essential LADA and other industry news.
As the official publication of the Louisiana Automobile Dealers Association (LADA), Up To Speed magazine is an essential resource to the Louisiana auto industry. Leading the market in current news, technology updates, sales techniques, imminent legislation and advice on private business practices, Up To Speed is a vital tool for success in the industry.
Coulter McMahen, President/CEO
Up To Speed magazine
Keeping you up-to-date on essential LADA and other industry news.
As the official publication of the Louisiana Automobile Dealers Association (LADA), Up To Speed magazine is an essential resource to the Louisiana auto industry. Leading the market in current news, technology updates, sales techniques, imminent legislation and advice on private business practices, Up To Speed is a vital tool for success in the industry.
Coulter McMahen, President/CEO
Feature Articles


Getting to Know Incoming LADA Chairman Patton Fritze
By the Louisiana Automobile Dealers Association
May 12, 2026
A Message From the President: Advocating for Louisiana Dealers
By Coulter McMahen, President/CEO, LADA
May 12, 2026
Getting to Know Incoming LADA Chairman Patton Fritze
By the Louisiana Automobile Dealers Association
May 12, 2026