I am honored and thrilled to address the membership in my first official president’s message in the Up to Speed magazine. It is with great humility and excitement that I step into this role, and I want to extend my deepest gratitude to each one of you for entrusting me with the great responsibility of leading our esteemed association.

I am truly fortunate to be surrounded by a board and staff of dedicated professionals who share a common passion for the automotive industry in our great state. Your commitment to excellence has laid a strong foundation for LADA’s success, and I am eager to build upon this legacy as we embark on this new chapter together.

As I assume this role, I am acutely aware of the challenges and opportunities that lie ahead. I am confident that, with your support and collaboration, we can continue to strengthen the voice of franchised new car and heavy truck dealers across Louisiana. Together, we will navigate the evolving landscape of our industry, advocate for our members and ensure the continued success of our association.

I would also like to take this opportunity to highlight the ongoing dues renewal period. Your continued support is crucial to sustaining the impactful work we do. The LADA community is a powerful network that provides numerous benefits to its members, from advocacy and legislative representation to valuable industry insights and networking opportunities. Your dues play a crucial role in maintaining and expanding these offerings, allowing us to better serve you and our community.

By the time you read this article, you should have received your dues renewal invoice via mail and electronically. I encourage each of you to renew your membership promptly and also share the benefits of LADA membership with your colleagues in the industry. Together, we can ensure that our association remains a strong and influential force, advocating for the interests of Louisiana’s franchised new car and heavy truck dealers.

I am excited about the journey ahead, and I look forward to working closely with each of you to make a lasting impact on our industry. Thank you once again for this incredible opportunity, and let us embark on this journey together.